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Award-winning Chief Creative Officer at agencies such as Edelman Brazil, with previous roles like CCO at +WUNDERMAN THOMPSON Vietnam. Also ECD@ MullenLowe MENA. Ex-Chief Creative Officer at Scanad/JWT Kenya.  Former ECD at Cheil Spain & Portugal.  Also Vice President Creative at McCann Mexico and Regional CD for Latam on the CPW account  (Cheerios, Fitness, and Nesquik Cereals.)  Previously ECD at Grey Mexico and Chief Creative Officer of Ruiz Nicoli Lineas.  He has won several awards at Cannes and One Show plus he carries a handful of other International awards including Gold at the LIA and Grand Prix at El Sol Festival for brands such as BMW, Ikea, Samsung.  

Ranked as Latam's Top 40 Creative Directors, he is also responsible for creating award-winning work for  BMW, OLX.COM, Vodafone and WWF.  His jury experience includes Cannes Lions, Interactive & Mobile Juror at Eurobest 2016. Throughout his career he has worked at the most important agencies and his work is commonly published in Luerzer's Archive Magazine.

Specialist at partnerships with brand-to-brand relationships, he managed to produce the award-winning Samsung "Blind Cap" Campaign, recognized at Cannes Festival with a Gold Lion in Mobile Category and Bronze Lion in Design for Cyber, together with the Spanish Olympic Committee. Also winning several clients such as, Kia, WWF, and Renault.

A result-based leader (focused on clients' ROI) and a data-driven strategist that has proven to be a true inspiration to all of his team members. He has handled, through data, many B2B & B2C platforms via programatic overviews - with a guaranteed revenue increase under his watch.  Combining results with creativity to converge innovation (cross media-wise) and earned media content into a win.  Attracting talent wherever he goes  - corroborated with measureable results under his umbrella..

 

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